Local SEO for salons and spas

People pick a salon from photos, reviews and how easy it is to book. If any of those is missing or out of date, they book the next one on the map.

The entrance of Covent Garden Market in downtown London, Ontario, with an opening-hours banner

What decides who gets chosen

  1. A service menu with prices

    Cuts, colour and treatments listed in plain words with starting prices, so people know what to book before they call.

  2. Booking in one tap

    A visible Book button on every page and on your Google listing, linked to the booking tool you already use.

  3. Your own work, shown well

    Real photos of your work and your space, sized to load fast on a phone. Never stock photos presented as your results.

  4. Reviews you answer

    Recent reviews and your replies show new clients you pay attention. We never write reviews for you.

What we check first for salons & beauty

  1. Google Business Profile verification

    A verified listing you control, with your real hours.

  2. Contact information visibility

    A Book or Call button on every page.

  3. Image file sizes

    Photos of your work that stay sharp and still load fast.

  4. Ratings and reviews source

    Where clients read your reviews, and whether they can find them.

  5. Page descriptions

    Search snippets that name your services and your area.

Five of the 44 checks in our scoring method.

People skating at night in the snow at Victoria Park, London, Ontario, under holiday lights

Services that fit

Pricing. Website Launch covers five pages and up to 15 services or products for $499 one-time. Monthly local SEO from $99, or start with the $99 one-time audit. See published plans.

A free review for your salons & beauty

Send us your salon’s website and booking link. We review your listing and pages by hand and send back the fixes most likely to fill your chairs.

Request my review